Bidfresh appoints Brian Hall as managing director
Hall was previously the managing director of Bidfresh’s Direct Seafood’s business for the past four years and he will assume his new role with immediate effect. He replaces Stephen Oswald who announced that he was stepping down as managing director to pursue new opportunities in December 2019.
Hall said: “I’m excited to be working with a dedicated and professional group of colleagues across Bidfresh, who are totally focused on meeting the needs of chefs and hospitality businesses.
“The strong focus on sustainability and ethical trading that has been instilled throughout the Bidfresh business will continue, and will become even more important as these issues move to the forefront of consumer expectations.”
Bidfresh supplies more than 15,000 foodservice customers with meat, seafood, fruit and vegetables.
Andrew Selley, chief executive of Bidcorp UK, added: “Brian brings years of experience in the industry in both sales, operations and strategy to his new role.
“He is passionate about Bidfresh’s core strength as a separate trading identity within Bidcorp UK, and will continue to drive a focus on the highest standards of service to our customers.”